Dunkin 'is getting a makeover. Again. About a year after the channel, formerly known as Dunkin 'Donuts, had its name halved, a handful of its stores will undergo a fall-themed brand change and become "Pumpkin" for a limited time.
This change is a fun way for the Massachusetts-based brand to unveil its menus in the fall, which include a mix of favorites and new additions. Eight upcoming sites in the US will serve free pumpkin-flavored coffee and offer a limited supply of the new pumpkin-scented Munchkins lip balm on Wednesday, August 14 to mark the launch of the menu. These venues will also feature new 'Pumpkin' outdoor signage and festive decor.
Although Dunkin's outposts becoming Pumpkin are not yet clear, the chain has revealed that the initial letters of seven of the cities where the temporarily renamed Dunkin are located will spell the word "P-U-M-P-K-I-N".
The autumn menu will be launched in the country a week later, Wednesday, August 21. Newcomers include Latte Signature Signature Pumpkin Sugar Pumpkin Coffee, pumpkin and cinnamon-flavored espresso topped with whipped cream, a caramel and cinnamon sugar fillet, as well as donuts apples. Cider and Munchkins. The donuts will feature a ring of apple cider cake mixed with cinnamon sugar.
Dunkin's pumpkin food range also includes the return of the aforementioned pumpkin-inspired coffee that you can buy hot or iced. In addition, pumpkin coffee is available as cold beer, espresso drinks, frozen coffee and frozen hot chocolate.
In addition, the return of Pumpkin K-Cup pods means that customers can experience the goodness of pumpkin at home.
On the pastry front, orange fruit lovers will be delighted to learn that Dunkin's autumn menu will again offer Pumpkin Donut – an iced pumpkin treat that can also be enjoyed as a treat. Munchkins – and the pumpkin muffin, well cooked, covered with white icing and sweet streusel crumbs.
Although we may believe that America has reached its peak, consumers' passion for food is growing. Annual sales of pumpkin flavored products increased by more than 15% in 2018, reaching an all-time high in five years, according to Nielsen.
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