Like Kylie Jenner, Rihanna and Lady Gaga before her, Selena Gomez seems to be preparing to launch her own beauty brand.
According to documents filed with the US Patent and Trademark Office, the 26-year-old actress and singer filed an application to register her name on July 11 in various beauty products, including perfumes, cosmetics , skin care, hair care, soaps, moisturizers. and essential oils.
The trademark was filed by its production company, July Moon Productions.
This is the first time that Gomez has invested in the world of beauty with a perfume released in 2011 with Adrenalina Inc. However, it is not foreign to the fashion sector; Gomez designed and designed for both Puma and Coach, and recently designed a bikini for Krahs, the swimwear brand created by her best friend and former director.
Beauty brands are a big deal for today's stars In March, 22-year-old Jenner became the youngest autonomous billionaire in the world, thanks to the explosive growth of her empire Kylie Cosmetics. And in June, Rihanna was named the richest musician in the world, thanks in large part to the success of her Fenty Beauty line.